How Do I Connect My Helium 10 Account to My Professional Amazon Seller Account?

Some of Helium 10's most powerful tools help you manage and protect your Amazon seller business. You must grant Helium 10 access to your Amazon account data to use these tools. Serious seller tools like Alerts, Inventory Protector, Refund Genie, Profits, Adtomic, and Follow-Up won't work until you authorize approval for at least one of your tokens. For a deeper dive into the benefits of connecting your accounts, review this article.

If you do not have a Professional Seller account with Amazon, you will not be able to connect a Seller Token to your Helium 10 account. You will still be able to use Adtomic to manage your PPC campaigns without a Seller Token, but you will need to authorize your PPC token.

Granting access to Helium 10 is quick and easy. This tutorial takes you through connecting your Amazon.com account to Helium 10.

• Connecting Your Token
• Connecting Your PPC Token
• Renewing Your Tokens
• Connecting Multiple Tokens
• Disconnecting Your Seller Token or PPC Token

I. Connecting Your Seller Token

1. Log in to Helium 10.

2. On the Helium 10 dashboard, click on the drop-down menu under the Helium 10 icon in the upper right corner and choose Connections.

3. In your Connected Accounts window, you'll see two types of buttons, one to add a Seller Account or Seller Token, and one to add a PPC account. Click on the + Add Seller Account button.

4. A pop-up window will ask which platform you are connecting to. Select the Connect to Amazon option.

5. The next screen will ask you to create an Amazon Seller Alias for your account. The Alias is simply the internal name you wish to assign to the account you are connecting so that you don't have to remember Amazon's long ID string for the account while using the Helium 10 tools. You will also need to select the Marketplace Region. If you sell in more than one region, you'll be able to add the second region or other accounts once this one is connected. Select the Continue button to advance to the next steps.

6. A pop-up window will appear asking you to confirm that you want to authorize Helium 10 to access your selling data. Select the checkbox and then click the Confirm button at the bottom of the page.

7. A window should display your "Seller Account Successfully Added!" Some tools will need to populate your data. This process can take up to 24 hours. Click the OK button to go back to your Connect your Seller Accounts page.

8. Now, the connected Seller token should show on the Connect your Seller Accounts page inside Helium 10. Look for the green 'Active' button to confirm activation. If you want to authorize additional Amazon Seller Accounts to this Helium 10 account, click on the + Add Seller Account button.

Now that you've authorized your token connection, it's easy to do the same with your PPC token.

II. Connecting Your PPC Token

1. Log in to Helium 10.

2. On the Helium 10 dashboard, click on the drop-down menu under the Helium 10 icon in the upper right corner and choose Connections.

3. In your Connected Accounts window, you'll see two buttons, one to add a Seller Account and one to add a PPC account. Click on the + Add PPC Account button.

4. This button takes you to your Amazon account. (You may be prompted to Sign-in to Amazon if you haven't yet.) A permission window will appear. Click on the gold Allow button.

5. Clicking on the Allow button returns you back to your Helium 10 member profile window. You can see and manage active tokens from this screen.

6. You can also check to see if your PPC token is connected by returning to the Connect your Seller Accounts window. A green 'Active' button will appear in the top right side of the PPC button.

III. Renewing Your Tokens

Periodically, Amazon will ask you to renew Helium 10's access. Simply sign into your Amazon Seller Central account, go to Manage your apps, and click on the Renew button in the Helium 10 row.

IV. Connecting Multiple Seller Accounts to Your Helium 10 Account

1. If you want to connect more than one Amazon account to your Helium 10 Account, you can do this under your Helium 10 member dashboard's Connected Seller Accounts window. On the Helium 10 dashboard, click on the drop-down menu under the Helium 10 icon in the upper right corner and choose Connections.

2. In the Connect your Seller Accounts window, follow the same directions in the first section of this tutorial.

3. If you have multiple accounts, you may want to give each account an Alias. Amazon ID numbers are long alphanumeric strings and an Alias can help you quickly identify which account you have selected while you are using the tools.

 V. Disconnecting Your Seller Account or PPC Token

1. To disconnect either token, sign into Helium 10 and go to your Connected Accounts window. 

2. Inside each active token button, in the bottom right corner, you will see a red trash bin icon. If you click on it,  Helium 10 will disconnect the token.

3. You will need to click through two confirmation windows, and then you will see that the token is no longer connected. The process works the same for both tokens. To re-connect the token at a later time, simply follow the instructions above for connecting the different tokens.

Next, authorize Helium 10's Follow-Up tool.