Depending on your plan, the number of monthly uses for each tool varies. Some tools have usage trackers, like Follow-Up, to let you know when you're at risk of running low. Helium 10 tools typically have usage limits set above most individual companies' needs.
Limits are implemented to ensure and manage reliable client access to the software and to prevent excessive strain on the software by one user, which might negatively affect other users' experiences.
If you find that the plan you are on proves insufficient, you can contact customer service about changing to a plan that meets your needs.
See the pricing page for detailed information on your access and limitations according to your specific plan.
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Start with the free extension: Download the Helium 10 Chrome Extension.