How to Use the Image OCR Feature in the Helium 10 Chrome Extension

The Image OCR (Optical Character Recognition) feature in the Helium 10 Chrome Extension allows sellers to find visually similar products on Amazon by simply uploading an image. This powerful tool helps with competitor analysis, pricing strategy optimization, and brand protection.

Key Benefits of Image OCR

• Quickly Locate Similar Products – Find products that closely match your uploaded image in appearance or functionality.
• Competitor Analysis – Compare competing products’ prices, reviews, and sales data.
• Price & Strategy Optimization – Adjust pricing and promotional strategies based on competitors' offerings.
• Brand Protection & Counterfeit Tracking – Identify unauthorized use of your product images or detect low-cost imitations.
• Save Time & Improve Efficiency – Automate product discovery without manually searching through listings.

How to Use the Image OCR Feature

1. Open Amazon and make sure the Helium 10 Chrome Extension is enabled.
2. Click the camera icon with the H10 logo near the search field.
   
3. Select Upload a Photo and choose an image of the product.
   
4. The tool will analyze the image and display a list of visually similar products.
   
5. View key product insights, including the last 30 days of sales data, pricing, and reviews.

📌 Important: If the H10 camera icon is not appearing in the search bar, click on the Helium 10 Chrome Extension Settings, toggle Page Widgets to on, and click Save. 

Find Similar Products with One Click

On some product pages, you may see a "Find similar" button on the product images. Clicking this will quickly display related products, making it easier to research competitors or alternative listings.

What Data Does Image OCR Provide?

• Visually Similar Products – Matches found based on the uploaded image.
• 30-Day Sales Data – Get insights into the product’s sales trends.
• Chrome Extension Product Details – View pricing, reviews, and other key product information.

Marketplace & Access Information

• Available to all users – Free plan users receive 10 free launches before requiring an upgrade.

📍 Currently supports the US marketplace only.

Intellectual Property & Brand Protection

The Image OCR feature can help sellers monitor unauthorized use of product images and detect potential counterfeit listings, ensuring brand integrity and protection against infringement.

By using Helium 10’s Image OCR, sellers can gain a competitive edge, optimize their pricing, and safeguard their brand—all with a simple image upload. 🚀