Adtomic Video: How to Create Campaigns in a Minute with Advertising AI

How to Create Amazon Campaigns in Minutes with Helium 10’s Advertising AI

Launching and managing Amazon advertising campaigns can be time-consuming and confusing, especially for new sellers. Fortunately, Helium 10’s Advertising AI—a powerful feature within the Adtomic platform—takes the guesswork and effort out of advertising management. Whether you are new to Amazon or an experienced seller looking to optimize campaigns, Advertising AI allows you to launch multiple campaigns in just 30 to 60 seconds. Here's how it works and who can benefit from it.

Who Should Use Advertising AI?

• New Sellers: If you are overwhelmed by Amazon advertising and don’t know where to start, Advertising AI can help you automate the process. It’s especially useful if you’re launching a new product and need a quick, hassle-free way to get campaigns running.
• Experienced Sellers: Even seasoned sellers can benefit. If your campaigns aren't performing well or you want to start fresh with AI-driven optimizations, Advertising AI can simplify the process and reduce your ad management workload.

How to Set Up a Campaign in 3 Easy Steps

Creating campaigns with Advertising AI is fast and straightforward. Follow these steps to get started:

1. Select Your Product and Set Your ACOS Goal

• From the Adtomic dashboard, navigate to the AI Advertising section.
• Click "Add a Product Goal" and select the product you want to advertise. Make sure the product is already active in your Amazon account.
• Set your ACOS (Advertising Cost of Sale) goal. This tells the AI how efficiently you want your ads to convert. For example, you might aim for an ACOS of 25%.

2. Set Your Total Daily Budget

• Choose a daily budget for all campaigns related to this product.
• Advertising AI will allocate this budget across multiple campaign types, such as broad match, exact match, product targeting, and auto campaigns. There’s no need to manage each campaign manually—Helium 10’s AI takes care of it.

3. Add Keywords or Let AI Find Them for You

• You can enter up to 10 keywords relevant to your product. The AI will also suggest keywords based on the product listing.
• If you have keyword lists saved in Helium 10, you can add those as well. For more advanced targeting, you can specify ASINs to target specific products. However, entering keywords is optional—the AI can find and optimize keywords for you over time.

Launching Your Campaigns

Once you’ve completed the setup, click "Launch"—and that’s it! Helium 10 will create multiple campaigns and begin testing keywords and strategies. You don’t need to spend hours monitoring ad reports or adjusting bids manually; the AI handles it all for you.

When to Expect Results

While Advertising AI can launch campaigns instantly, advertising performance takes time to optimize. Initially, the ACOS might be high as the AI learns what works for your product. Results typically start to improve after 30-60 days as the AI gathers data and adjusts bids. Keep in mind that performance also depends on factors like:

• Competition in your niche
• Daily budget settings
• Amazon’s own ad algorithms

If you’re in a competitive niche, results might come sooner but with higher initial costs. Over time, as the AI refines its strategy, your ACOS should improve, helping you reduce unnecessary spending and increase profitability.

Advanced Customization (Optional)

For power users, there are additional customization options. You can:

• Add more keywords from your Helium 10 lists.
• Include specific ASIN targets to advertise against competitors' products.
• Adjust advanced campaign settings, giving you more control over how the AI allocates budget and targets customers.

However, if you prefer a quick setup, you only need to complete the basic steps—select a product, set a goal, and launch.

Why Use Advertising AI?

Advertising AI offers a game-changing solution for both beginners and experienced sellers who want to simplify their ad management process. Here’s why it’s worth considering:

• Time-saving: Launch campaigns in less than a minute.
• AI-driven optimization: No need for manual keyword harvesting or bid management.
• Flexible: Works well for new launches and existing products.
• Improves over time: As the AI learns, it fine-tunes your campaigns to lower ACOS and improve performance.

Ready to Start Your First AI Campaign?

With Helium 10’s Advertising AI, managing Amazon ads has never been easier. In just a few steps, you can launch multiple optimized campaigns and let the AI take care of the heavy lifting. No more worrying about keywords, bids, or wasted ad spend—Helium 10’s AI does it all for you.

So, what’s holding you back? Start your first campaign today and see how Advertising AI can help grow your business!